A simple way to engage your reader is to publish clear and consistent material that is accessible and connects with your audience.
While all writers can look over their words and catch errors, it is difficult to be objective about our own writing. Even editors hire editors to improve their copy.
Your writing needs to impress your reader. Refining your copy by engaging a professional means that you and your organization will stand out for all of the right reasons.
An editor is on your side and will work with you to correct errors and polish your words.